Stay organised

A CRM built for brand deals, not sales teams

Your deals live across a spreadsheet, three email threads, and your memory.

Generic CRMs are built for sales teams with quotas and forecast calls. What a UGC creator needs is much simpler and slightly different: one place showing every brand conversation, what stage it's at, and which ones have gone quiet.

Deals move Research → Outreach → Negotiating → Won, and the ones sitting still tell you where the money is leaking.

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Every plan · limits by tier

What it does

Board, cards, or timeline

See the pipeline the way you think about it, and drag deals between stages.

Pitches going cold

Deals quiet in Outreach or Negotiating for 14+ days surface on your dashboard — the single highest-value alert in the app.

Every conversation logged

Calls, emails and DMs against each brand, plus contracts and files attached where you'll find them.

Won-deal next steps

Drop a deal into Won and sproutUGC offers the next actions: create the invoice, set up deliverables, request a testimonial.

Inbound from your portfolio

Enquiries from your public portfolio arrive as Inbound deals rather than lost DMs.

Import what you have

Bulk-load an existing spreadsheet of brand contacts from CSV or Excel.

How it works

1Add the brands you're working or want to work with.
2Create a deal per opportunity and work it through the stages.
3Log every conversation and set follow-up reminders.
4Move it to Won and take the next step it offers.

Questions

How is this different from a generic CRM?

The stages, the fields and the alerts are built around brand deals — usage rights, deliverables, gifted versus paid, and pitches going cold — rather than quotas and forecasts. It also connects directly to your invoices, portfolio and rate card.