Free 5-lesson course
Getting Started in UGC is a free course that walks you through the whole beginner's arc — what UGC actually is, filming videos brands pay for, building a portfolio with zero clients, landing your first deal, and getting paid properly for it.
Free account. No credit card. Start lesson one in under a minute.
Already a member? Sign in — the Academy is in your dashboard.
UGC creators get paid to make content for brands to post— which means your follower count doesn't matter. What matters is knowing how to film content that sells, how to find the brands that buy it, and how to charge like a professional instead of guessing.
That's a learnable system. This course teaches it in five lessons you can finish in an afternoon.
The business model in plain language: who pays, what they pay for, and where you fit.
The phone you already own is enough. Lighting, framing, audio, and the formats brands actually buy.
The chicken-and-egg problem, solved. How to create portfolio pieces before anyone has hired you.
Where beginner-friendly deals live and how to pitch when you have no track record.
What to charge, how to say it with confidence, and how to make sure the money actually arrives.
I'm Corey, the founder of SproutUGC. I watched my wife Brittany build a real UGC business from scratch — and I watched her run it out of spreadsheets, screenshots, and a notes app full of half-remembered rates. The content was the easy part. The business was the mess.
So I built the tool I wished she'd had, and we turned everything she learned the hard way into the Academy. The free course is the start we wish someone had handed her on day one.
The Academy isn't a PDF and a wave goodbye. It lives inside SproutUGC — the deal-management platform built for UGC creators. When lesson four teaches you to pitch brands, the pitch tracker is one tab away. When lesson five sets your rate, your rate card is right there. You learn it, then you do it, in the same place.
Your free account includes the full course and a starter version of the platform.
Finish the free course and you'll have your first deal in sight. When you're ready to go further, The Creator Business Course goes deep — 13 modules on production, outreach systems, pricing, whitelisting, contracts, and the workflow that lets you scale. It's a $297 course — included with our Scale plan, or buy it once and keep it forever on any plan.
Founding 100
Our first 100 members get lifetime access to the full Academy on any plan. After member #100, the full course is Scale-plan only — or a one-time $297 purchase.
Do I need followers to do UGC?
No. Brands post your content on their channels. Your audience size is irrelevant; your content quality isn't.
Is the course really free?
Yes — all five lessons, no credit card. You create a free SproutUGC account and the course is inside.
How long does it take?
Most people finish in one focused afternoon. Each lesson is built to be acted on, not just watched.
What equipment do I need?
A smartphone. Lesson two shows you how to make it look professional.
What's SproutUGC?
A deal-management platform built for UGC creators — pipeline, pitch tracking, rate cards, follow-ups, and delivery in one dashboard instead of five scattered apps.
Free account. Five lessons. One afternoon.